Project Overview

Queer Calendar is a cross-platform (mobile and web) B2C event discovery application designed to connect the LGBTQ+ community with inclusive events. My role was to lead the UX design process from discovery to delivery, ensuring the product balanced business sustainability with user-centered design.

My Role

  • UX/UI Designer

Timeline

  • 5 Months

  • Figma

  • Miro

  • Whimsical

  • Google Docs

Platforms

Tools

  • Mobile (iOS/Android)

  • Web

The Challenge

Members of the LGBTQ+ community often struggle to find safe, relevant, and accessible events. Existing platforms lacked inclusive filtering systems and often prioritized profit over user experience.

The challenge was to:

  • Design a seamless event discovery experience.

  • Support both users and event hosts with intuitive tools.

  • Create a sustainable business model without compromising accessibility.

Research & Insights

User Interviews & Secondary Research: Community members wanted personalized event recommendations but felt overwhelmed by cluttered apps.

Competitive Analysis: Most competitors offered limited filtering, clunky onboarding, and little transparency for event hosts.

Business Needs: The product required revenue pathways (ads, sponsorships, donations) but needed to feel community-first.

Impact

User Experience: Reduced onboarding time and increased first-session engagement.

Business: Developed monetization streams that aligned with community values.

Scalability: Designed admin and host systems that ensure platform integrity as the app grows.

Key Learnings

Balancing business goals with community trust requires transparency in monetization.

Inclusive design means more than representation — it’s about functional accessibility in search, filtering, and event management.

Designing for multiple user groups requires careful onboarding flows to reduce friction.

A Cross-Platform Event Discovery App

Queer Calendar